Skratch Paper

There are so many factors that affect the performance of your website, your marketing campaigns, and your business. It can get overwhelming fast. The key is to take it one step at a time and continue to monitor your conversions, your usability, and your analytics.

Skratch Paper discusses success and failure in businesses like yours and mine, as well as tips and tricks that will make your website and marketing content more successful. Beginning a career in copywriting? Subscribe to Skratch Paper’s occasional publications to improve your work by borrowing from my experience.

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